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i n s p i r e | g r o w | l e a d
Workshops
Workshops that will help your business evolve and thrive
Our workshops will grow your knowledge and skills so you can achieve your business goals - whether that is starting a new business, adapting to a changing environment or scaling your business.
Business Workshops
We understand that it can be tough being a business owner or entrepreneur. Sometimes you need a little bit of help to ensure you remain on track to meet your goals. We have created business-focused workshops that will enable your business to start, adapt and flourish.
Business Fundamentals
Who is this course for?
The course is aimed at start-up founders who are looking to launch their business and small business owners who are ready to take the next step.
How long is it?
This is an eight-week course (one evening per week) delivered in-person by trained Soda facilitators and business experts.
What does the course cover?
- Setting goals, understanding limitations, and building customer personas
- Competitor reviews, value proposition and brand positioning
- Marketing: digital tools and building a marketing strategy
- Business structures: legals, accounting and insurance
- Financials: Understanding costs, pricing, and break-even
- Financials: understanding the basics of cash flow and financial forecasting
- How to pitch: pitch fundamentals and practice
What does it cost?
The cost is dependent on the number of participants, delivery method and location so if you are interested, please fill in the form below.
From Lab to Market
Who is this course for?
Academics, postgraduate students and budding entrepreneurs who want to develop their commercialisation capability and business acumen.
How long is it?
Four two-hour workshops delivered in-person at The University of Waikato's HIKO Hub.
What does the course cover?
These workshops will equip participants with the knowledge and skills necessary to transform research ideas into market ready innovations. The workshops are:
- Introduction to Commercialisation & Innovation
- Market Validation & Intellectual Property
- Business Model & Go-to-Market Strategy
- Pitching & Fundraising
What does it cost and how do I enrol?
We will be running this workshop series again in 2025 but haven't confirmed a date or costs yet. To join the waitlist, please email Kate Wightman.
Drop In Sessions
Who is this for?
These free drop in sessions at the University of Waikato's HIKO Hub are an opportunity for business owners and founders to drop in and chat to the Soda team about how we can help your business or startup.
When are the drop in sessions?
Every Wednesday from 9.30am-2.30pm.
Who can I talk to?
Each week one of our Business Growth Advisors or Innovation Specialists will be available to speak about the following:
- 2 October - Startup Aotearoa
- 9 October - Callaghan Innovation
- 16 October - Regional Business Partner network/funding
- 23 October - Callaghan Innovation
- 30 October - Startup Aotearoa
- 6 November - Callaghan Innovation
- 13 November - Regional Business Partner network/funding
- 20 November - Callaghan Innovation
- 27 November - Startup Aotearoa
Can I book a meeting?
Yes! You can book a 30-minute appointment between 9.30am - 12pm here or drop in anytime between 9.30am-2.30pm Wednesdays.
Business Growth
We take small businesses away from today's issues and into tomorrow's opportunities.
Co-Working
Let us sort your workspace for you. Flexible options to reside in a comfortable space.