We’re super connectors. We’re business advisors. We provide the advice and connections to produce results, no matter where you are in your growth journey.
General Manager
Anna manages the Soda team and oversees all Soda's initiatives including the Regional Business Partner programme, RISE UP and Startup Aotearoa. She also helps Waikato businesses access support through the RBP programme.
[email protected]Business Growth Advisor
Angela helps Waikato businesses access support through the RBP programme. She is also passionate about creating an outstanding and supportive environment for our community of Soda co-workers.
[email protected]Business Growth Advisor
Kate helps Waikato businesses access support through the RBP programme, is Soda's startup lead and a Startup Aotearoa coach.
[email protected]Innovation Specialist
Fern provides support for Waikato businesses wanting to access R&D and innovation support and funding through Callaghan Innovation.
[email protected]Business Growth Advisor
Sue's role is split between supporting Callaghan Innovation clients and a business growth advisor, supporting Waikato businesses.
[email protected]Communications
Natalie looks after Soda’s communications and marketing strategy and implementation including social media, website, newsletters and marketing materials.
[email protected]Thanks to a group of ambitious and courageous people just like yourself, Soda Inc. opened in 2009, based on the belief that sound advice and sustained support can effect transformation. With rigour, structure and process, we work to ensure our people and businesses flourish.
Find out moreThe team at Soda remains instrumental in growing and strengthening businesses throughout New Zealand. That team includes the Soda board, made up of individuals for whom providing rigourous support, structure and processes to businesses and entrepreneurs is part of their DNA.
Chair
Andrew West holds Board positions in a comprehensive list of businesses and has extensive experience in the scientific and high-tech sector.
Director
Kim is a top-level business strategist, coach and consultant with a gift for empowerment. She has a particular passion to see Māori succeed.
Director
John has extensive banking knowledge and nearly 40 years’ experience in the banking and business sectors. He is Commercial Manager for ASB, Waikato region.
At Soda Inc., our business growth ecosystem connects entrepreneurs and business owners with advisors and programmes to achieve growth potential. This ecosystem includes some of the best business minds in the Waikato and beyond, business minds who invest their time to share knowledge and encourage New Zealand's up and coming business success.
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